In late 2011, Chinese media entrepreneur Bruno Wu's Seven Stars Entertainment announced a joint venture with producer Avi Arad. The aim was wide-ranging: to develop superhero franchise properties across live-action tentpoles, animated TV series, merchandising, digital platforms, and mobile apps. All of the stories were to be inspired by Chinese history and mythology. In 2013 the venture morphed into a more formal agreement that created Dragon Entertainment.
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Tuesday, August 26, 2014
Avi Arad & Bruno Wu Using Genghis Khan To Invade China
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