Volkswagen has taken a bold step in its attempts to stop drivers from using their mobile phones at the wheel, surprising cinemagoers at a packed Hong Kong theatre with an interactive shock campaign. The ad, which was shown as a trailer to a feature film at the MCL Cinema in Hong Kong, shows a point-of-view [...]
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Monday, June 9, 2014
Volkswagen Eyes on the Road ad shocks unsuspecting viewers with a bold phone use message
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