If you’re a “value” brand and want to add a luxury model to your lineup, you’ve got your work cut out for you. Just ask Volkswagen. Well, that didn’t keep Hyundai from launching its Lexus LS—baiting Equus sedan, and it’s not keeping Kia from introducing its much-anticipated 2015 K900. But a good launch needs a [...]
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Sunday, February 2, 2014
2015 Kia K900 Super Bowl Ad Stars Morpheus from The Matrix, Is Excellent [The Ad Section]
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