Thursday, January 1, 2015

ESPN Rings In Record Ratings With New Year’s Eve Football Marathon

ESPN bid farewell to a wild 2014 in the sports world with strong numbers for its NCAA football coverage on Wednesday. The Worldwide Leader went back-to-back-to-back with the Chick-fil-A Peach Bowl, Vizio Fiesta Bowl and Capital One Orange Bowl, averaging 7.2 million viewers and a 4.3 rating for the games. That marks respective gains of 53% and 54% over the 2013 tripleheader. Each game delivered a time-slot high for a New Year's Eve game on any ESPN network.
The Orange…

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